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Propertybuyer branding materials featuring a 2022 Buyers Update booklet and a smartphone displaying featured properties in Bondi and Coogee, set against a coastal backdrop.

Knock down, rebuild

Discover how we transformed Propertybuyer, a leading buyers agency, using our brand strategy framework. Our collaboration centered on elevating their brand identity to align with their premium market position. From logo design to comprehensive brand guidelines, we have helped them create a distinctive and memorable brand that stands out in the competitive real estate landscape.

Propertybuyer logo featuring a stylized wave design in copper and teal, symbolizing the brand's connection to the Australian coastline and premium real estate market.
Propertybuyer logo featuring a modern design with stylized waves in blue and copper, representing the brand's identity in the real estate market.
Copper and teal wave logo symbolizing coastal elegance, representing Australia's iconic coastline and integrated into Propertybuyer's branding strategy.
Elegant serif font showcasing uppercase letters, numbers, and special characters on a deep teal background, symbolizing refined branding elements for Propertybuyer.
Copper-colored typography featuring uppercase and lowercase letters, numbers, and a sophisticated font style, representing branding elements in a premium market context.

A ripple in time

Where the coastline meets the sea. A ribbon of copper elegance representing our beautiful coastline, silhouetted by striking ocean and natural elements. This alluring image symbolises the iconic coast of Australia and the land that we proudly call home.

Stylized logo design featuring flowing waves in white and copper against a serene ocean backdrop, symbolizing Propertybuyer’s brand identity and connection to the Australian coastline.

Location, location

We designed a distinguished business card for each location as part of our location-based brand strategy in Sydney, Melbourne, and Brisbane. Our beautiful selection of localised printed materials for each office location included exquisite luxe business cards made from extra-thick, super-fine luxury paper, featuring a copper foil wordmark embossed and glossed to emulate the sand and sea.

It is the details that count. From personalised thank you cards to settlement gifts in custom tissue wrap and boxed designs, professionally designed stationery sets the tone, showcasing the Propertybuyer brand at the height of excellence and professionalism. This high-quality stationery elevated their brand and public profile, reinforcing our unrivaled reputation for perfection in printed touchpoints.

Luxe business card for Propertybuyer featuring embossed copper foil logo and contact details, emphasizing brand identity and professionalism.

It’s the details that count

From personalised thank you cards to settlement gifts in custom tissue wrap and boxed designs.

It is the details that count. From personalised thank you cards to settlement gifts in custom tissue wrap and boxed designs, professionally designed stationery sets the tone, showcasing the Propertybuyer brand at the height of excellence and professionalism. This high-quality stationery elevated their brand and public profile, reinforcing our unrivaled reputation for perfection in printed touchpoints.

Professional stationery featuring a Propertybuyer letterhead on a custom blue folder, emphasizing high-quality branding and attention to detail in marketing materials.

Digital Makeover

We engaged in comprehensive brand identity creation, going beyond a mere cosmetic update. Our complete renovation of the website enhanced the UI and UX, providing simplified navigation with a focus on localised pages. With the client experience front and center, we implemented geo-targeting to direct traffic to the best landing page based on location or buying preferences. Additionally, we incorporated an inbuilt media center within the dynamic menu navigation, giving visitors access to live podcasts, webinars, market updates, and a resource center to empower clients in making informed property choices.

Hands holding a tablet displaying the Propertybuyer registration form, featuring fields for personal information and a "Submit" button, emphasizing user engagement in real estate services.
Custom boxed design featuring a black wine bottle with "Congratulations" text, showcasing Propertybuyer branding, emphasizing premium settlement gifts and personalized client experiences.
Teal polo shirt featuring the Propertybuyer logo, representing professional branding and identity in real estate marketing.
Black umbrella featuring the Propertybuyer logo, symbolizing premium branding and client appreciation in real estate marketing.
Propertybuyer logo displayed on a sleek glass sign mounted on a textured gray wall, emphasizing brand identity and professionalism in real estate marketing.

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