Elevating Think Pickle’s Brand Identity & Digital Presence.

Reimagine, Reinvent.
Discover how we transformed Pickle through our strategic branding framework. Our collaboration focused on refining its brand identity to reflect its innovative and problem-solving ethos. From developing a distinctive visual identity to creating comprehensive brand guidelines, we helped Pickle establish a bold, cohesive, and memorable presence that sets it apart within its industry.

Before

After

Pickle Green
Pickle Purple
Pickle Ash
brand colours.
Pickle Purple functions as our secondary colour, adding depth and contrast to our brand identity. Carefully curated and thoughtfully applied, this complementary accent enhances the visual appeal of our brand across various executions. Whether subtly woven into graphic elements or making a bold statement in select designs.
brand fonts.
TT Firs Neue serves as our primary typeface, ensuring a consistent and recognisable appearance. It is employed across our main communications, prominently featured on both our website and within our products.


Iconography.
We use our icon set across various platforms including presentations, websites, product guides, and more to accentuate key segments of information within our
messaging.
Our iconography adopts curved edges and bold strokes, aligning seamlessly with our Pickle logo mark. The choice of icon variant is contingent upon the background colour: a two-tone variant is employed on white backgrounds, while a clean keyline version is preferred on darker backgrounds.
Stationery.
A professionally designed suite of branded stationery, including letterheads, envelopes, notepads, and business cards. Each piece maintains a consistent visual identity, reinforcing Think Pickle’s professionalism and credibility in every interaction.


Gifts & Merchandise.
Branded gifts and merchandise designed to enhance client engagement and elevate brand visibility. From premium corporate gifts to practical promotional items, each piece reflects Pickle’s professionalism and unwavering commitment to quality.



illustrations.
A professionally designed suite of branded illustrations. Each piece maintains a consistent visual identity, reinforcing Pickle’s professionalism and credibility across every touchpoint.
Website.
A professionally designed suite of branded web elements. Each component maintains a consistent visual identity, reinforcing Pickle’s professionalism and credibility across every interaction.
web Animations.
Engaging brand videos crafted to showcase Pickle’s expertise, services, and success stories. From promotional content to client testimonials, our video strategy elevates brand awareness and fosters trust with the audience.








We developed strategic digital applications to streamline Think Pickle’s processes, improve user experience, and enhance brand engagement. These applications helped strengthen customer interactions and drive business efficiency.
For Mac and Windows
Transform your desk into a command centre with the Pickle desktop app. Stay productive with advanced call handling, seamless integrations, and crystal-clear audio—all from your computer
For Mac and Windows
Transform your desk into a command centre with the Pickle desktop app. Stay productive with advanced call handling, seamless integrations, and crystal-clear audio—all from your computer

For iOS and Android
Stay connected on the go with the Pickle mobile app. Whether you’re in a meeting, out in the field, or commuting, Pickle ensures you’re always just a call away
For iOS and Android
Stay connected on the go with the Pickle mobile app. Whether you’re in a meeting, out in the field, or commuting, Pickle ensures you’re always just a call away

We produced high-quality video content to visually communicate Think Pickle’s brand story, services, and success. Through dynamic storytelling and creative visuals, we boosted audience engagement and reinforced their market presence.